自動車業界はCES 2023でインテリアを次のレベルに引き上げた。VRからゲーム機まで、革新的な新機能が車内を素晴らしい体験の場へと変えている。未来の車内生活がどのようなものかを知り、コックピット体験をより良く、より速く創造する方法を学びましょう。
CES is one of the most influential tech events in the world. Hosted every year under the illustrious glamour of the Las Vegas Strip, it provides a global stage for innovation, where developers, manufacturers, and suppliers of technology come together to showcase their latest breakthrough inventions and technological ideas across all aspects of the tech sector.
Like most years, there was a strong presence from the automotive industry on the showroom floor. Indeed, the automotive industry is a hotbed for innovation, with automakers, tier-one suppliers and technology providers voraciously competing for the limelight with advances in electric and autonomous vehicles, advanced driver assistance systems (ADAS), connected car technologies and more. OEMs used the hype of the show to unveil brand new concepts and vehicles, like Peugeot’s futuristic Inception and the RAM Revolution electric pickup.
今年は、インテリアが主役であることが明らかで、自動車メーカー各社は、最も畏敬の念を抱かせる差別化要素で注目を集めようと意欲的に取り組んでいた。多くの出展社が、若干の違いはあるにせよ、同じようなことを行っていた共通テーマがある。それは、伝統的に自動車以外のテクノロジーを自動車に統合することだ。
ビッグテックと自動車
With a lot of new partnerships between automakers and traditional big tech companies, technological convergence saw in-car entertainment being completely redefined. Cabins all over the showroom floor were transformed into futuristic experience arenas. Honda teamed up with Sony and together they showcased their first joint prototype vehicle, the Afeela, which leverages Unreal Engine to seamlessly integrate real and virtual worlds to create the next-generation of in-car entertainment, Nvidia announced partnerships with Hyundai Motor Group, Polestar and BYD showcased the integration of their cloud-based game-streaming platform, GeForce Now, into several internet-connected vehicles. And Mercedes-Benz targeted music lovers with the announcement about their new collaboration with Apple, boasting that the Mercedes-Maybach models are the first non-Apple devices to have Apple Music with Spatial Audio.
写真クレジット：Consumer Technology Association.
未来の船上生活を創造する
ドライバーの快適さと楽しさを向上させることを目的とした、注目すべき新しい車内体験の数々を目の当たりにすることは刺激的だが、ショーで出たアイデアのすべてが最終的に私たちの車道に並ぶわけではないことは承知している。しかし、ある企業は、強力な技術の組み合わせによって、未来の車内生活体験のプロトタイプを簡単に作ろうとしている。
With EPICNPOC’s BOWL™ platform, carmakers can select from best-in-class modular hardware and use the cloud-based experience studio to quickly mix, match and configure new HMI features in the vehicle, such as graphical interfaces, voice controls, lighting features, ADAS, driver monitoring and more. The kit combines a truly vast array of hardware and software that have been seamlessly amalgamated, so new futuristic concepts can be rapidly created using one or more technologies from a menu of options. The output is simply limited by the imagination of the builder. Just imagine how hand or body gestures could be used for better in-car experiences, or how interactive holography could wow passengers, or how highly designed curvatures with interactive panels could amaze.
The no-code BOWL platform enables even non-technical project leaders to create new experiences using a designer mindset while ensuring engineering robustness. BOWL is already empowering many OEM and tier-one manufacturers like of Renault, Forvia, and Mothersons and as it continues to add new hardware and software features from many pre-selected partners, it is attracting more manufacturers who are racing to transform new ideas into a reality. Not only is it fast and fun, with reusable assets it has been proven to reduce downstream project time and cost by up to 70%.
CES 2023でのEPICNPOC共同設立者兼エクスペリエンス・デザイナー、ギヨーム・ベクールの写真
デジタル体験を木、ガラス、布に直接作成する
At CES 2023, EPICNPOC showcased the BOWL technology in their configurable driving simulator – and with its ever-expanding hardware and software pool, it was announced that Neonode technology is now available and fully integrated into the BOWL automotive component library.
With Neonode’s Touch technology, designers have even more freedom when designing new concepts for the car’s interior. Trackpads and interactive surfaces no longer need to rely on LCDs or digital displays – by installing the Neonode plug-and-play Touch Sensor Module anywhere in the vehicle, manufacturers can use BOWL to configure any surface in the car to be completely interactive, such as wood, glass, carbon fiber or even Alcantara. This means that style no longer needs to be compromised when introducing new digital features into the cockpit.
CES2023におけるネオノードのインターアクト・オン・ウッドのデモ
Bringing a higher intelligence to sensor usage, Neonode Touch Sensor Modules uses light-reflective technology to detect touches on any material. Placed above a surface, the Touch Sensor Modules can also be used to create touchless experiences, where interaction can be detected in midair. With simple integration via USB or I2C transport, the sensor modules can be retrofitted or integrated into almost any application where end-users can then swipe, scroll, pinch, push and write – even without touching a thing.
EPICNPOCのベルトラン・ステランドル最高経営責任者（CEO）は、次のように述べている。「どんな機能や技術も、プロトタイプを作らずに商品化することは不可能であるため、ネオノードはスマートサーフェスにユニークな差別化要因をもたらします。
EPICNPOCについて
あなたのコンセプトをインタラクティブなプロトタイプに素早く変換するために必要なツールを使って、スマートな製品体験をより良く、より速く作りましょう。コンセプトカーをサポートし、グローバル企業、政府機関、教育機関で25以上の注目されるPoCを完成させてきた設計とソフトウェアエンジニアリングの専門家チームと協力してください。 インタラクションを提供し、感情を生み出すスマート製品に取り組むなら、今すぐ未来の製品体験をスタートさせましょう。
Visit epicnpoc.com.